As a Small Business Owner, you have a unique story. You probably started your business to reflect a niche portion of the market, or it was an idea that you’re exceedingly passionate about. At Sites n Stores we find this incredibly inspiring, and want to help you bring your vision to life. And what better […]
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Numerous studies have been done on how supermarkets utilize psychology to increase sales and customer engagement. Every item is carefully considered and placed in such a way that plays on our subconscious needs and desires. Have you ever come out of the supermarket with a trolley full of things you didn’t need? Well that was […]
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Creating the perfect website that best reflects you and your business can be a challenge for many Small Business Owners. You want to stand out from your competition, but you don’t want to come across as desperate. You want to emphasise your uniqueness and point of difference, but also stick to current digital trends that […]
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In the Online World, knowing your market and pinpointing your target audience is absolutely crucial. If this is not identified correctly, there’s a high chance you’ll either miss appealing to a huge portion of potential customers, or you’ll be promoting to people who don’t want or need your particular product or service.By knowing and listening […]
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For any small business owner who wants to increase sales and revenue, making your mark in the online world should be a high priority. Given the average Australian business owner isn’t typically a marketing guru however, there can be a lot of confusion about how best to do this.One question we’re often asked at Sites […]
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With increased emphasis on social media as a key marketing tool for small business owners, many people are overlooking one of the most effective marketing techniques: Good old Email.While small businesses should indeed embrace social media as an effective promotional platform, email takes the cake when it comes to generating Return On Investment, despite predictions […]
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The traditional brick-and-mortar shops are slowly becoming a thing of the past, with Ecommerce websites leading the charge when it comes to retail purchases. Ecommerce is now serious business, meaning small business owners need to think about how they can create the best possible online retail experience for their customers.Just as brick-and-mortar shops need to […]
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It’s no secret that social media can be a hugely effective marketing tool when it comes to strengthening the success of any business, big or small. Using social media can help increase your brand awareness, expand your reach, deepen your customer relationships and help you get ahead of the competition.Chances are, you’ve eagerly established your […]
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If you’re a small business owner with your own website, chances are you’re wondering whether creating a blog will be beneficial for your business. Well, stop wondering, because we’re here to tell you that a blog is a fantastic tool for any business trying to generate awareness and attention online.Given the high levels of competition […]
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In such a heavily saturated online marketplace, standing out from the crowd can feel like an impossible challenge for the small business owner. Nowadays, it seems as though new websites and companies are popping up everywhere and, before you know it, your competition has doubled overnight.To maximise your brand awareness and garner attention in the […]
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